Clickable video poses exciting opportunities for the future of video. Video is projected to continue its dominance of web traffic, largely because it’s a much more engaging and connected form of communication than written word.

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5 Tips for Creating Effective Interactive & Clickable Videos

When my SEO career begun and things began to develop, I begin to think I knew what I was talking about. I thought I knew this and I thought I knew that. My ego, somewhat ridiculously, began to expand, and I thought I knew more than I did.

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3 Things I Wish I Knew When I Started

Xtranormal has been getting a lot of good press lately, and was even featured in a recent YouTube blog post about free and easy ways to create your own holiday video greetings.  But if that blog post were written today, it would come with a bit, fat warning for readers that Xtranormal is no longer free .  The company has announced a new pricing structure that puts most of their formerly-free services behind a pay wall. It’s a bit of interesting timing, since the company is riding a wave of good publicity.  NPR’s report says Xtranormal is over 2 million users strong now, having jumped up from its total in June of 500,000–likely propelled by the popularity of  Tiny Watch Productions’ iPhone vs HTC Evo video (warning: bad language in that clip).  Actually, this might be the perfect time to announce a pricing structure, with the company’s name in the headlines and new users surging. The pay scale is a points-based system, with users able to purchase blocks of 1200 points for a mere $10.  Different background scenery, characters, and other add-ons will each have their own set price in points ranging from 75 to 150.  It’ll also cost you 100 points just to publish your video–which is required if you actually want anyone else to see it

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Free Video Cartoon Animation Tool, Xtranormal, No Longer Free

I love video advertising that skewers the typical YouTube experience. I love when ads like this one for The Expendables or this one for Tipp-Ex appear on the surface to be standard YouTube videos, only to then make use of the entire screen, revealing themselves to be full-page Flash animations.

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Best Online Video Ad Campaign: Google’s Nexus S Unboxed By Ninjas

Mark had the opportunity to speak with TechSmith’s Chief Evangelist, Betsy Weber, during Blogworld last month.  TechSmith is the maker of the popular screencasting software, Camtasia, Snagit and Jing, so naturally their conversation turned to screencasting’s place in the explosion of online video and as always – Mark asked for some tips on how to

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Screencasting: Screencast Video Tips From TechSmith – Look To Hollywood

Since Google TV is now all the rage and on everyone’s mind I thought it might be interesting to take a look at how you as publishers and advertisers can get your products and content into the mix in an optimized way. Many believe that Google TV might push screen convergence beyond its current limits

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Optimization Tips for Google TV – Is Your Content Ready for Google TV?

I interview Justin Foster, host of the 2010 Video Commerce Summit held in Seattle this past week.

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The Growth and Future of Video in E-Commerce: Creativity Versus Psychology

You know your computer technology-focused industry is uber-popular when it makes the frames of Dilbert.

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Dilbert Takes On Viral Video Marketing