As you’re thinking about your marketing plans for the rest of 2012, there has never been a better time to learn how video, together with social media marketing, can increase the overall impact of all your marketing campaigns. Join ReelSEO & Brightcove for a FREE webinar ,  titled  “Jumpstart Your 2012 Video + Social Media Marketing Strategy.”   We’ll take a look at how leading edge marketers are using video and social media together as part of their online marketing mix. FREE Webinar ►  Jumpstart Video + Social Media Marketing Strategy When:  Thursday, February 16th, 2012 - 10am PST/ 1pm EST.

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FREE Webinar: Jumpstart Your 2012 Video + Social Media Marketing Strategy

I interviewed Senior Counsel for Vimeo, Michael Cheah, who shares his thoughts about why The Stop Online Piracy Act ( SOPA ). Vimeo is running messages on January 18 th (today) highlighting the issue and will invite users to tell Congress to reject SOPA.  Update on SOPA – Co-sponsors in Congress Changing Their Tune

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Vimeo Fights SOPA, Supports OPEN Act To Curtail Online Video Piracy

I interview entertainment and new media attorney Gordon Firemark for a guide on two controversial bills in Congress and the top online video crisis of 2012 – the Protect IP Act (PIPA) and the Stop Online Piracy Act (SOPA), which are threating to censor our free expression and remove our ability to do business with online video. My video interview with Gordon Firemark on SOPA and PIPA You can just watch my video interview with attorney Gordon Firemark below, or go right to the article and accompanying videos further below. Click here to watch the video.

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SOPA And PIPA May Cripple The Web Video Ecosystem, Unless We Fight It

Not wanting their competitor HBO to steal every last bit of thunder in the streaming business, Showtime is getting into the mix by signing a deal with Roku that will allow access to their content.  The first offerings will be for a few full episodes and promotional content for their shows Shameless and House of Lies .  The content will come to Roku boxes courtesy of Brightcove’s Video Cloud.  It’s becoming an On Demand world, and Showtime doesn’t want to get left behind.  HBO GO, which is also available on Roku, has been a tremendous success. Roku Box Owners Can Now Stream Showtime Content It doesn’t appear that you will need a cable subscription like you do for HBO GO, but the content is also limited to select episodes, behind-the-scenes interviews, highlights, and such.  HBO GO offers pretty much the whole farm, but you can’t blame Showtime for wanting to simply dip their toe in the water to see how it goes first before possibly unleashing full seasons of say, Dexter .  My guess is that’s what you’ll eventually see with Showtime once they can crunch the numbers, and you’ll see a similar Showtime product that rivals HBO GO.

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Showtime Content On Roku, Starting With Shameless & House Of Lies

I’ve been asked this several times today, so I thought it would be worth posting about. If you’re looking for a way to experience the New York City New Years Eve experience, you can do so online through live streaming video. Now you can watch the Times Square ball drop live on your PC, Mac, smart phone, or tablet.

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Watch The Times Square Ball Drop Live Online For New Years Eve

The Ultimate Fighting Championship recently came to the Fox network, and people who had never watched the UFC before got to see a fight that lasted a little over a minute.  While that was disappointing, I’m sure, to previously-undefeated Cain Velasquez, the UFC, and anyone who watched their first ever match that night, there’s no doubt that the sport is one of the largest-growing events around the world.  That’s why it comes as no surprise that the UFC will now be making available their live Pay-Per-View fights over Android-capable devices , further expanding their reach. UFC Android App Comes Courtesy of NeuLion NeuLion has been making some decent waves in the world of sports.  They have deals with Duke and Texas A & M that allow limited amounts of live sports content and condensed games to play over mobile devices, but getting Pay-Per-View UFC matches on Android is huge.  NeuLion is also providing the technology for UFC.TV and Roku, so the sport is becoming greatly accessible. Here’s a video with a bunch of classic UFC knockouts, just because: Click here to watch the video

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UFC To Hit Mobile Screens With New UFC Android App

Yesterday we looked at the recent report from Brightcove and TubeMogul entitled Online Video & The Media Industry – Special Features: Full Length Episodes, Mobile Engagement, and how the study showed that Facebook referrals for video dropped from Q1 to Q2 in 2011, while search referrals continued to climb. Today we’re going to look at the special feature section of the report, which covers mobile video engagement

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Half Of All Mobile Video Views Are On Android Phones

Citing the growth and almost exclusive use of HTML5 on mobile devices, Adobe has decided to discontinue new versions of Flash on mobile devices in the future .  After the release of Flash 11.1 for Android and Blackberry PlayBook, Adobe will now focus on HTML5 applications and Adobe AIR for mobile, offering only updates and bug fixes to existing versions of Flash.  Apparently, the dynamic Flash Player has been difficult to implement onto mobile devices, and Adobe hasn’t been getting the support from the likes of Google and others to work out the kinks. Abandon All Hope For Flash On Mobile Devices? This has always been a criticism of the iPhone, and its inability or Apple’s refusal to allow Flash onto their mobile platforms.  But Flash has had to grow as desktop PCs and laptops have gotten more powerful, and implementing the software onto mobile devices, not quite capable of handling the computing power of a PC, has been difficult.  The application drains resources, slowing mobile devices to a crawl, wiping out battery life, and not performing to standards.

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Adobe Abandons Flash For Mobile Devices

A few weeks ago, we discussed Mozilla’s interactive video framework, Popcorn.js , an HTML5 application that will allow for content creators to provide context links and information to their videos.  It was test-driven with documentary films.  Now, with the support of content optimization company RAMP , and Mozilla’s release of version 1.0 at the Mozilla Festival in London, Popcorn is getting its first commercial use through the People’s Choice website .  Videos on peopleschoice.com have the technology, so that when certain points of interest are mentioned, another window opens next to the existing video without interrupting it, and gives you the option of learning more about that subject. Popcorn Lands on People’s Choice Awards Website The video interactivity is pretty cool. I wanted to embed the player, but their embed code doesn’t seem to be working.

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Popcorn Framework Brings Interactive Video To The People’s Choice Awards

Netflix has had quite the year, haven’t they?  In the midst of all the controversy over the price hike and the splitting of their DVD and streaming services into two separate entities (and fees), they have also been expanding the amount of content they will be able to provide, while also entering other territories outside of the United States.  One of those territories is Canada, and they upset the Canadian television providers by escaping the regulations and fees that they have to pay.  Well, Netflix just won this battle today when Canada’s broadcast regulator decided that Netflix did no harm to TV providers . Netflix Found To Be Complementary To Existing System Netflix just got to Canada last month, offering a streaming-only service that is far cheaper than the TV providers offer.   The broadcast regulator could find no evidence, however, that those companies were hurting from Netflix’ arrival, that there was no mass exodus from their product to Netflix. In fact, they found that Netflix was complementary to the existing broadcast system, which requires a minimum amount of good ol’ Canadian content in addition to money from broadcasters supporting local film/TV projects.

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Netflix Wins Regulation Battle With Broadcasters In Canada