The following is the first episode of a new weekly video series that we’re launching in conjunction with our friend and host, Stephen Schweikart of Vscreen.com .

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Video Lighting Basics for Beginners: Introducing ReelRebel Episode #1

Streaming Media East is ready to hit New York City next week and we’ve got the top reasons why you should be attending. As an added bonus, we’ve also got a discount code for you to shave off a bit of the price to make it even more enticing. Ooh la la! If you’re using video for your business, you need to get to this show

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Why You Should Be At Streaming Media East Next Week

YouTube definitely wants you to succeed.  The more that you do, the more that they do.  Last year, YouTube gave us the YouTube Creator Playbook , which gave us a step-by-step process in which a great channel filled with great content could reach a wide audience.  And we covered each section .  This year, YouTube released the Advertiser Playbook , which is a comprehensive guide from pre-production to publishing.  And the first section we’ll be covering is the planning stage.  You can’t shoot a succession of videos that will gain an audience without a plan (in most cases), so let’s see what the people at YouTube say about it.

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4 Steps for Shooting Successful Web Video – The YouTube Advertiser Playbook: Part 1

We’ve talked about the global reach of YouTube many times.  YouTube’s Lucas Watson more than hinted a few months ago that they were looking to attract Hispanic audiences as an underserved minority.  Recently, The Washington Post‘s Hayley Tsukayama pointed out that minorities make up much of YouTube’s Top 20 channels, with views that rival the …

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YouTube Gives Minorities Greater Reach: Rival And Surpass The Majority In Some Cases

Real Networks has put together a quick history of digital file formats for video. While they glaze over the pre-digital era (which would have probably been really interesting) they did dive deep starting in 1984 with the first digital video standard. Accompanying all the major milestones, images of the King of Pop over the years.

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This morning, Baljeet Singh, YouTube group product manager, introduced a number of new products, resources, and tools aimed at helping “even more businesses play big with video.”  In other words, YouTube is sending envoys, plays and money to boost video advertising via Google AdWords for video. Now, you wouldn’t think that AdWords for video needed a ..

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YouTube Sends Envoys, Plays and Money to Push Video Advertising

AOL is using Nielsen Ratings, Google is developing its own TV-like metric. It seems the race is on to steal those ad dollars away from TV and put them on the web.

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TV-Style Metrics Coming to Online Video Advertising, Will They Help or Hinder Uptake?

YouTube has enhanced their minimal audio editing options with a few nifty features, steps I hope bring YouTube closer to becoming a more dynamic editing tool.  On Wednesday, software engineer Bob Glickstein announced on the YouTube Creator Blog a few new exciting changes that will make audio a little easier to deal with from this …

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YouTube Adds More Audio Editor Options For Video Creators

A few days ago, cable’s TNT unleashed a “We Know Drama” ad that, ironically, is really funny.  You may have seen it by now, but it’s well worth an in-depth look as an example of branded entertainment.  In the world of online video, it’s not enough to simply display a bunch of dramatic TV shows …

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TNT Takes Improv Anywhere Approach To Video Advertising: Push for Viral Drama

Andy Stack, a YouTube product manager, today announced on The Official YouTube Partners & Creators Blog that YouTube has teamed up with Kickstarter and IndieGoGo to enable users to link directly to project pages on these platforms through annotations. Kickstarter is a crowd funding website for creative projects.

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YouTube Let’s Creators Fundraise Through Annotation Links to Kickstarter & IndieGoGo