From rants to reviews, product conversations have shifted away from brand-sponsored websites and into the blogosphere.

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11 Tips for E-Commerce Demo Videos That Drive Conversion

The moment you hear your client say these words, your SEO radar goes on alert: “Are you sitting down?” In other words, beware of what clients decide to do on their own when you’re at a conference.

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Client Horror Story: Are You Sitting Down? We Changed Our URLs!

Today Visible Measures is releasing The 2011 Social Video Advertising Report , an annual review of how well social video advertising is performing as a whole.

Excerpt from: 
Social Video Works – The 2011 Social Video Advertising Report From Visible Measures

Growing the number of “Likes” on your company’s Facebook page isn’t just a matter of pride.

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10 Companies Using Facebook To Grow Their Likes

The new version of Google Analytics has been a hit-or-miss type of implementation. I personally think that most resistance to change is a type of “Professional Inertia”; where people get to know the tools they use so often, that any modification of those tools is greeted with resistance.

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The New Google Analytics Fuels an On-Site Revolution

A few months ago we brought you a 9-part series on social video marketing called The Social Video Blueprint. It was intended to serve as an outline of sorts, for companies and brands (and individual creators) seeking to ignite their video marketing with a social kick

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FREE Social Video E-Book: The Social Video Blueprint

What do you get when you combine a $500,000 online video buy with a $2.6 million TV campaign? A 14% percent boost in reach, an 18% jump in frequency and an 11% reduction in the cost of the impressions. Or so says YuMe, the online video network that partnered with Nielsen to study effectiveness of a cross-platform campaign.

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How To Integrate Online Video Ads And TV Ads

Can You Tell Us About Your Current Job? I’m the Senior Search Strategist at Team Detroit

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Interview with Ryan Jones: Big Brand SEO, Social Media & More

If you dabble at all in product videos for any reason, and you have a list of New Year’s Resolutions, you should consider adding one more. I know, I know..

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Start The Year Off Right With Treepodia’s Product Video Best Practice Guide For 2012

In Part 2 of my interview with Jason Falls  co-author of “ No BullShit Social Media : The All-Business, No-Hype Guide to Social Media Marketing , we passionately discuss what’s good about social media today, what’s BS, and what needs to change for doing truly “social” business. The following is an excerpt from my 27-minute video interview with Jason Falls .

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Do Social Media & Social Video Really Exist?