Everyone from TV networks to indie web producers want to know how to get more viewers for their videos, because more viewers in turn means more advertisers. Keep an eye then on some of the new tools from online video tech firms Taboola and Adap.TV and the work they’re doing.

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Tools for Improving Online Video Ad Viewership & Engagement

Companies like Hulu and Netflix are pretty steep competition for Apple in the online video services arena. As of right now iTunes users must purchase TV episodes to watch them; prices can be anywhere from 99 cents to upwards of $2.99 per episode. Why spend that much money per show when you have the possibility of streaming it for free on Hulu or just signing up for a Netflix subscription and paying about $9 a month with the ability of watching certain shows instantly or adding others to your queue for no additional cost

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Apple Bringing 99 Cent TV Show Rental Service to Fend Off Competition

Hot on the heels of our article about the highest-earning YouTube stars comes this story from NPR about Antoine Dodson.  Antoine Dodson, if you live in a cave, is the guy from Huntsville, Alabama, that has surged to fame via an interview with the local news.  After a break-in and attempted assault of his sister, Dodson—who had helped fight off the attacker—gave an interview with some memorable quotes.  You might remember this section: “Obviously, we have a rapist in Lincoln Park. He’s climbing in your windows.

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Antoine Dodson Embraces Huge Unexpected Viral Video Fame

Tremor Media announced they’re going to begin offering HTML5 support for their video ads, mainly focusing on the iPad and then other mobile platforms. Considering that they reach about 19% of the US population and show around 450 Million ads a month, it’s a smart move.They are not the first video ad network to implement HTML5, nor will they be the last as many people begin to see some value in offering video ads to the iPs.

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Tremor Media Announces HTML5 Support For Video Ads

Listen to my podcast interview with attorneys Daliah Saper and Mark J. Rosenberg, as they weigh in on the legal case with YouTube and Carla Franklin that’s hit the mainstream media.  These cyber-attorneys address the big question of: Under what circumstances under should an Internet Service Provider should be required to unmask an anonymous user? The Carla Franklin Case – Background & Latest News The legal papers filed by Franklin’s attorney demand that Google, which YouTube owns, delivers the taunter‘s actual identity – the name, address, and phone number of these aliases, which are presumed to be traceable via th…

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Anonymous YouTube Cyberbullies – Should They Be Outed?

Can you sue someone for writing an ugly YouTube comment about you?  One woman is about to find out. Her name is Carla Franklin, and she is a former model who holds degrees from Duke and Columbia universities, and she’s filed paperwork to attempt to force Google—which owns YouTube—to reveal the identity of the offending

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Columbia Business School Grad Files Lawsuit Over YouTube Comment

Having video viewers tell you which video ads they want to see, and don’t want to see is the new thing. Facebook has been using it for sometime with their own ads and now Microsoft, Yahoo!, and Hulu planning to do the same. Next month, the group of websites will begin to let viewers choose

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Microsoft, Yahoo!, Hulu to Let Users Choose Video Ads via Asq

E-book readers are all the rage this year with probably dozens of new ones being unveiled by the end of the year. But e-books themselves have gone past the capabilities of even some of the most popular readers, they’re now incorporating video in enhanced versions.It’s an interesting use of video to say the least. This

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Video-enhanced E-books Beginning to Gain Momentum

Everyone’s embracing YouTube these days, from Tennessee gubernatorial candidates to accidental local news stars to car companies.  And now even 80’s action star Sylvester Stallone has embraced YouTube, by destroying it.

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Stallone Blows Up YouTube, Shows Impressive Online Marketing Chops

I found this to be rather interesting, PlayOn if offering a free software update to its Premium subscribers that will work on the iPhone and iPod touch via Safari. That means video from places like Hulu, Netflix, Comedy Central and more can be had on them.It seems like a perfect situation for the content providers

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PlayOn Brings Hulu, Netflix to iPhone via Safari, or Does it?