Loic Le Meur has had a pretty successful career as an Internet entrepreneur.  He was part of Ublog, which was bought by Six Apart, and he became the Vice President of Six Apart shortly thereafter.  Most recently, he founded and continues to run Seesmic. So when he decides to talk about educating people on building

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Build Your Own Brand – Seesmic Founder Loic Le Meur Offers 30-Part Video Series

In the world of affilate marketing, it can be a little overwhelming deciding which software to choose as there are so many options.

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Affiliate Fraud: Who is at Risk and What are the Solutions?

YouTube , once just the second largest search engine has now snuck up and tapped Yahoo! on the shoulder, sneaking past them in the latest Internet Top Sites report. Maybe, they got a helping hand by their life partner, Google, who knows.

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YouTube OverTakes Yahoo For 3rd Most Visited Site On The Web

Today we get to find out a little bit more about how today’s marketers are employing video in their business, courtesy of a fascinating new study.  The study is from King Fish Media, Hubspot, and Junta 42, and you can see the full report here —there’s a quick registration process you need to complete before you’ll be allowed through to see the e-book, but it’s free.The aim of the study was to determine the many ways that marketers are using video, and which of those uses is most prominent.  More than half the respondents work in a business whose primary industry is advertising and marketing—people like you and me.  The rest of the polling group were s… Read more..

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Education Is The #1 Reason Marketers Use Website Video

Grant Crowell interviews Josh Miller of 3PlayMedia, to talk about Congress’ recent passing of two bills that will mandate closed-captioning of television programming over to the Internet. We discuss the questions: Will other “professional” online video programs be next? And, is legislation necessary, or will organizations determine that transcription and captioning of video content has a worthwhile ROI regardless of any mandate

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Should Closed-Captioning Of Web Video Be Mandated By Government?

Why aren’t more companies leveraging the power of social networking? Here are the obstacles: They don’t understand the benefits They are afraid to empower employees who don’t normally network or market or represent the company There’s no nationally recognized solution for training Fortune 1000 companies how to do this So let’s go through these point by point. The Benefits of Social Networking for Your Company Here’s where I’m going to tell you WHY you should let more of your key people use Twitter and Facebook as agents of your company.

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Why More of Your Employees Should Be On Twitter, Facebook and LinkedIn

If the movie 2001: A Space Odyssey were released in 2010 versus 1968, the classic line above may have been followed by a click-through to read reviews.  Let’s find out why.  Over the past year, Google AdWords has introduced a number of ad extensions that enable advertisers to provide additional information about their businesses and products. For example, product extensions, location extensions, ad sitelinks, and phone extensions are all now available to advertisers.  Each ad extension provides valuable information along with the paid search advertisement in question, such as phone numbers, links deeper into a website, addresses, and product visuals and pricing.  In my experience with helping clients with paid search, I’ve definitely seen ad extensions make an impact.  It’s easy to understand why.  When you are dealing with such a limited space for your paid search ads, adding visuals and other valuable information can really make those ads stand out (and help you build credibility). The Latest Ad Extension – Seller Rating Extensions In late June, AdWords implemented seller rating extensions, which can show up along with paid search ads when people are searching for product information.  Seller rating extensions include the merchant star rating for advertisers that are highly rated on Google Product Search.  If you’re not familiar with Google Product Search , it’s an area of Google where shoppers can search products to compare prices, find reviews, and link to merchant websites to ultimately buy the products they are interested in.  By setting up a Google Merchant Account, you can supply Google with a feed containing your product information.  Once you set up the feed, shoppers can find your products via Google Product Search (and via your paid search ads by implementing product extensions )

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“My God, It’s Full of Stars” – Seller Rating Extensions in Google AdWords

Sometimes a video goes viral for all the wrong reasons. Maybe it was intended for a smaller audience. And sometimes a video goes viral because the audience thinks it’s bad while trying to be good.

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Going Viral For The Wrong Reasons

The best thing about Twitter is the evolution of the concept. I feel too lucky to enter the Internet Marketing world at the right time – to be able to watch that evolution. Yes, every (even great) idea can be abused and accompanied with spam: thousands of Twitter bots spamming people by sending them public replies and adding to friends are annoying

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4 Useful Twitter Bots for Marketers

I interview Justin Foster, host of the 2010 Video Commerce Summit held in Seattle this past week.

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The Growth and Future of Video in E-Commerce: Creativity Versus Psychology