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Rand Fishkin, the CEO of the popular SEO software company SEOmoz, recently announced a new project related to webspam research. The goal of the project is to better understand and devalue the amount of “link equity” that passes from pages that could be considered webspam. Fishkin explained the project on his Google+ page earlier this

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SEOmoz Spam Research Project to Provide Marketers Useful Information

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This Whiteboard Friday video is very educational and is a great tool to help business associates, managers and even clients understand how critical it is have a solid SEO monitoring and maintaining your website(s) and SEO.

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Rand Fishkin Discusses Myths, Realities, and Precautions of Negative SEO

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In March, Search Engine Journal reported that Google was planning on making drastic algorithmic changes to provide its users with better search results.

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Google Testing Semantic Search Update

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Although Google has been the subject of multiple antitrust investigations related to how they arrange search results and rank Web sites, a new 27-page report suggests that Google should be offered the same First Amendment rights as a newspaper. The report, which was commissioned by Google, makes a strong case that search engines are protected

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Search Engine Results Protected by First Amendment

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Why You Should Be At Streaming Media East Next Week

Streaming Media East is ready to hit New York City next week and we’ve got the top reasons why you should be attending. As an added bonus, we’ve also got a discount code for you to shave off a bit of the price to make it even more enticing. Ooh la la! If you’re using video for your business, you need to get to this show

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Why You Should Be At Streaming Media East Next Week

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4 Steps for Shooting Successful Web Video – The YouTube Advertiser Playbook: Part 1

YouTube definitely wants you to succeed.  The more that you do, the more that they do.  Last year, YouTube gave us the YouTube Creator Playbook , which gave us a step-by-step process in which a great channel filled with great content could reach a wide audience.  And we covered each section .  This year, YouTube released the Advertiser Playbook , which is a comprehensive guide from pre-production to publishing.  And the first section we’ll be covering is the planning stage.  You can’t shoot a succession of videos that will gain an audience without a plan (in most cases), so let’s see what the people at YouTube say about it.

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4 Steps for Shooting Successful Web Video – The YouTube Advertiser Playbook: Part 1

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On Monday, a San Francisco federal jury delivered a partial verdict in the Oracle v. Google trial. The jury, which was composed of five male and seven female jurors, agreed with Oracle’s allegation that Google’s Android mobile software used Java technology

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Google-Oracle Case Undecided on Key Questions

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In February, Stanford researcher Jonathan Mayer discovered that Google had bypassed a key Safari browser privacy setting in order to install tracking cookies. By hiding a “web form” within an online ad, Google circumvented Safari’s default settings and violated users’ right to privacy

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FTC Preparing to Fine Google Millions for Safari Privacy Breach

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In 2004, Google began to digitally scan millions of books from libraries in order to incorporate textual excerpts in the search results. However, shortly after launching the new program, a lawsuit was filed by The Authors Guild, various publishing companies, and individual authors stating that Google is not the copyright holder and is not authorized Follow SEJ on Twitter @sejournal

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Google Update: Search Engine Requests Dismissal of Class Action Book Scanning Lawsuit

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Pretarget’s infographic, Display Drives Search, could be very helpful and education to those that are new to display advertising. The infographic looks at how closely related display and search really by using statistics from recent studies. Impact on different industries is provided and some tips on leveraging search and display for maximum conversion.

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