The IAB has recognized the power of giving consumers the choice of skipping ads in online video by including a guideline in VAST 3.0 which is open for feedback until early May. Along with Skippable Linear Ads, Ad Pods are being introduced which are “a sequenced group of ads” much like that which is found ..

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IAB Adds Skippable Linear Ads to VAST 3.0 Guidelines, I Like it!

The Tribeca Film Festival is getting in on the online video act and will be offering a small slate of films online this year.  Earlier this year, we saw the Sundance Film Festival begin a program where any movie that had ever been accepted to Sundance and didn’t get a distribution deal could be shown online …

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Film Festivals Finally Go Digital: Tribeca to Show Films Online

This week on the Reel Web, we review the latest online video news and trends from the past week including, YouTube implementing 3D Video automatically on certain videos, the partnership between Paramount Pictures and YouTube to provide movies available for rent on YouTube,  Invisible Children’s response to criticism of their Kony 2012 video, Google Hangouts (Hangouts on …

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Are you tired of having the real world intrude upon your mobile experience? Don’t want to have to worry about those around you or things going on nearby while you’re trying to be virtually social with your mobile device? With this latest app I found, you won’t need to! Welcome to the new world of …

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Web series are no different when it comes to video marketing.  You basically have to follow the same rules as outlined in the YouTube Creator Playbook as they’re for the most part good guidelines to follow for any online video project.  But web series might take a little more time to plan out, since what you’re …

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Creating A Successful Web Series Requires Patience, Planning & Fun

Chicago is the third largest media market in the U.S.  “Chi-town” has also been the setting for many popular television shows, including: According to Jim, The Bob Newhart Show, Chicago Hope, ER, and Married with Children.

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Baseball Videos, Chicago-Style Hot Dogs, and Apple Pie

This is not a story of millions of views or videos gone viral.

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7 Unexpected Ways Online Video Helped Our Small Business

comScore’s recently published statistics for online video viewing and video ad exposure in the Europe reveals the biggest growth lies in video ad consumption in the UK  - 80% of online Brits saw an online video in January 2012: and of these 64 percent were exposed to video ads, twice as many as the previous …

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US Marketers See Big Opportunity for Online Video Advertising in Europe

Shufflr is the latest app to want to be your choice for video curation. They say that their patent pending algorithm takes into account social signals to create a daily ‘must watch’ playlist for iPad users. I haven’t got an iPad, they’re too hip and expensive for a poor freelancer like me, so I haven’t ..

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Shufflr Wants to be Your Daily iPad Video Fix Curation App, Forgets to Give You Input?

Remember a while back I talked about the Google project down in Kansas City, or up if you’re in the south I suppose? Well, after approval, Google moved the Android Army into action and started laying fiber at a furious pace. Now, they’ve got over a hundred miles done and are still going strong

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Google Laying Fiber Fast in Kansas City, Aiming for Two-Way Gigabit Bandwidth?