monetization
Sony’s got one (sort of), Samsung does too, so why not Philips?
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Philips TV Video On Demand Film Supplier Is A Diva
Every Friday I like to share some of the week’s biggest viral video hits with you. I also like deconstructing them, trying to put our finger on what it was about each video that hit the viewing public just right enough to make them share it like mad. Perhaps we can learn and hone our
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Viral Video Lessons Round Up – Rockets, Collaborations, & Camera Glitches
I love writing about “outside-the-box” YouTube videos. Anytime a brand can push the boundaries of what’s possibly on YouTube while also exuding humor and creativity, I take notice. You might remember me pointing out such ads for Google Chrome or the film The Expendables. And now there’s a new one from Tipp-Ex called “NSFW. A
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This Week’s Best YouTube Ad Campaign: Tipp-Ex Impresses With Custom Interactive YouTube Video
How much is your company spending on SEO? Did you know that the average visitor to your website will spend less than ten seconds scanning your site before deciding to stick around or click elsewhere? The money you invest to draw visitors to your site, through SEO, SEM, blog posting, or any other tactic, isn’t
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Staying Power: Keep Your Visitors Interested With Online Video Testimonials
I’ve been following the Life in a Day project for some time now, because it’s incredibly fascinating to me. The project—a joint venture between YouTube and Hollywood producer Ridley Scott—asked YouTube users to film upload footage of themselves going about their normal daily routine, and aims to use the submitted videos to create some kind
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YouTube & Ridley Scott’s Life In A Day Project Releases Raw Submission Footage
Amazon has finally jumped head first into the video-on-demand pool after standing on the edge and dipping its toe in for what seemed like ever. The monstrous, global eRetailer have gone into the deep end and are swimming for gold.
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Amazon Wants Your VOD Dollars, But Can It Sell Itself?
Sony, who have proven themselves incapable of properly delivering content to the masses on several occasions but finally hit it head on with the PlayStation Network (PSN), is going to give it another go.
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Sony Returns To Digital Distribution For Music, Video Next?
Mark thought it would be cool to have a resource article about Google TV. I thought it would be cool to have one about the Apple TV (no, not really)
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GoogleTV vs. Apple TV – A Side-By-Side Comparison – What’s What?
Everyone from TV networks to indie web producers want to know how to get more viewers for their videos, because more viewers in turn means more advertisers. Keep an eye then on some of the new tools from online video tech firms Taboola and Adap.TV and the work they’re doing.
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Tools for Improving Online Video Ad Viewership & Engagement
Grant Crowell interviews video marketing author and SEO expert Greg Jarboe about YouTube’s time increased of all non-partner videos to 15 minutes. Greg and I discuss what YouTube’s reasons were for the increase, who may already be profiting from the increase, and how YouTube has blurred the line between “amateur” and “professional” videos has blurred because of improved monetization opportunities for everyone
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Analyzing The Impact of YouTube’s 15 Minutes – Blurring The Lines Between Amateur & Professional
