How much is your company spending on SEO? Did you know that the average visitor to your website will spend less than ten seconds scanning your site before deciding to stick around or click elsewhere? The money you invest to draw visitors to your site, through SEO, SEM, blog posting, or any other tactic, isn’t

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Staying Power: Keep Your Visitors Interested With Online Video Testimonials

Amazon has finally jumped head first into the video-on-demand pool after standing on the edge and dipping its toe in for what seemed like ever. The monstrous, global eRetailer have gone into the deep end and are swimming for gold.

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Amazon Wants Your VOD Dollars, But Can It Sell Itself?

Mark thought it would be cool to have a resource article about Google TV. I thought it would be cool to have one about the Apple TV (no, not really)

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GoogleTV vs. Apple TV – A Side-By-Side Comparison – What’s What?

Everyone from TV networks to indie web producers want to know how to get more viewers for their videos, because more viewers in turn means more advertisers. Keep an eye then on some of the new tools from online video tech firms Taboola and Adap.TV and the work they’re doing.

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Tools for Improving Online Video Ad Viewership & Engagement

Companies like Hulu and Netflix are pretty steep competition for Apple in the online video services arena. As of right now iTunes users must purchase TV episodes to watch them; prices can be anywhere from 99 cents to upwards of $2.99 per episode. Why spend that much money per show when you have the possibility of streaming it for free on Hulu or just signing up for a Netflix subscription and paying about $9 a month with the ability of watching certain shows instantly or adding others to your queue for no additional cost

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Apple Bringing 99 Cent TV Show Rental Service to Fend Off Competition

Does online buzz equate to better ratings for a TV show? Not always.

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Social Meets TV – The Social Media Ripple Effect Leads To Greater Engagement

Grant Crowell interviews video marketing author and SEO expert Greg Jarboe about YouTube’s time increased of all non-partner videos to 15 minutes. Greg and I discuss what YouTube’s reasons were for the increase, who may already be profiting from the increase, and how YouTube has blurred the line between “amateur” and “professional” videos has blurred because of improved monetization opportunities for everyone

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Analyzing The Impact of YouTube’s 15 Minutes – Blurring The Lines Between Amateur & Professional

Having video viewers tell you which video ads they want to see, and don’t want to see is the new thing. Facebook has been using it for sometime with their own ads and now Microsoft, Yahoo!, and Hulu planning to do the same. Next month, the group of websites will begin to let viewers choose

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Microsoft, Yahoo!, Hulu to Let Users Choose Video Ads via Asq

Marketing through virtual goods and worlds can increase purchase intent by three times and brand awareness by ten times, according to a recently released study by social media services firm App Savvy. The news comes as marketers continue to pour money into virtual goods, a medium that drew $1 billion in ad spend last year

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Virtual Goods Increase Real World Purchase Intent & Brand Awareness

The best thing about Twitter is the evolution of the concept. I feel too lucky to enter the Internet Marketing world at the right time – to be able to watch that evolution. Yes, every (even great) idea can be abused and accompanied with spam: thousands of Twitter bots spamming people by sending them public replies and adding to friends are annoying

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4 Useful Twitter Bots for Marketers