Online videos are the new Super Bowl ads… kind of

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Honda Puts Ferris Bueller Super Bowl Commercial Online Early & It’s… Lame?

Christmas 2011 brought the welcomed return of the Old Spice Man, in his new re-incarnation as MANta Claus. MANta Claus, played once again by Isaiah Mustafa – the former NFL player turned actor – was on a holiday campaign to give a gift to every single person on the planet. All 7 billion of us.

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Look At Your Viral Video, Now Look Back At Mine – What Helps Old Spice Succeed?

The first week of 2012 proved to be a strong one in the world of online video, as the new year did nothing to slow down the clever brands and amateurs piling up the views with creative videos. This week we have a few bloopers that captured viewers’ attention, some branded social video campaigns, a collection of repurposed video and collages, and a bit of a wild card category called Party Mix–which just so happens to contain my favorite video of the week. Let’s get on with the videos, shall we

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The Week’s Best Viral Videos & Video Marketing Lessons – Silverback Edition

Every week I watch entirely too much online video. I take the best ones that I find, and compile a weekly Friday viral video round up. And I don’t want to be the only guy in the online video world that doesn’t compile his own list of the year’s best videos

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After Much Consideration I Give You: The 32 Best Viral Videos Of 2011

Friday is always a tough day to focus on work.

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The Week’s Best Viral Videos & Video Marketing Lessons – Lightsaber Edition

Today I hoped to be playing with a new Galaxy Nexus phone from Verizon. Sadly, it was not to be. That’s good news for you, though, because it means I actually had time to do my job and gather a list of great viral videos for you to enjoy

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The Week’s Best Viral Videos & Video Marketing Lessons – Funky Song Edition

I need to take a few minutes and give some love to Hyundai. The car company has embraced online video in ways most brands haven’t dreamed, and they’ve almost sort of become a champion for the scores of YouTube creators hoping for a shot at fame

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Hyundai Christmas Ads Make YouTube Creators Into Celebrity Pitchmen

The Old Spice Man is back. Yes, he’s still in a towel, but because it’s Christmas season, he’s also wearing a festive scarf

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Old Spice Man Returns For Christmas Gift-Giving Video Spree

Christopher Nolan has always been notoriously tight-lipped about his productions, and I think if it were up to him, he’d much rather not even come out with a trailer for a movie as big as The Dark Knight Rises , his hugely anticipated new Batman release arriving July 20 next year.  Nolan knows that surprise is a nice luxury to have when someone first watches a movie.  The less you know, the better the ability of the filmmaker to entertain.  I’m not sure what Nolan thinks about all this amateur footage being shot around Wall Street.  For all I know, some of these people are planted to take video that looks amateurish, like it’s something we shouldn’t be seeing, but still obscure enough that we don’t know exactly what’s happening, and the studio pretends that they never wanted the publicity. The Dark Knight Rises Is All Over YouTube Recently, a video heavy on cool vehicles, a glimpse at Catwoman, and a battle raging on the streets hit YouTube: That’s got some cool stuff in it, but having no context, it doesn’t ruin anything.  No spoilers!  But you know, it’s not the only Dark Knight Rises video.  You can weed through all sorts of cool stuff from the production of this movie.  You can even see Batman fight Bane, which I’m shocked doesn’t have more than a million views right now: This video gives you a peek into how huge this production is.  Yeah, it’s your everyday, run-of-the-mill, full-scale riot on Wall Street, but it spans a great deal of real estate: Click here to watch the video. This is just a sampling of what’s out there.  You could spend a lot of time watching the Dark Knight Rises production on YouTube right now.  Isn’t the age of online video great?

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The Dark Knight Rises Occupies Wall Street And YouTube

Pop culture. I’ve written a handful of times about how powerful the right pop culture reference can be in your online video marketing efforts. One of the best ways to get initial attention for your video is to include some kind of reference to a popular character, product, or story

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Curry’s PC World Helps Find The Perfect Hair Drier For Chewbacca