The original channels are coming in fast now.  Four new ones, all dedicated to the world of skating, surfing, skiing, biking, and all of the other ice, wind, gravity, and water sports you can think of have been announced by YouTube and they have an impressive list of celebrity extreme sports figures, led by Tony Hawk.  Also included in this bunch is branded content specialists Red Bull, who will continue their branded series and specials that generally include the world of “action sports.”  There certainly won’t be a lack of death-defying stunts on YouTube in 2012.

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YouTube Announces Four Original Extreme Sports Video Channels

Welcome back to #pubcon.

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#pubcon Liveblog: Convergence of Analytics & SEO.

Here’s something cool. Two tech heavyweights have teamed up to create a pseudo-branded online video series.

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Intel, Toshiba Team on Branded Online Video Series: Inside Experience

For Yahoo, the deal with Microsoft is the single most important part of the big picture business plan. With Microsoft now running the back-end of Yahoo’s search, not to mention the search advertisements, the alliance is a major opportunity for Yahoo to decrease the cost of operations. Meanwhile, because Yahoo is reimbursing Microsoft for transition costs and forking over 12 percent of the search ad revenue, the deal is also costly

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Yahoo Unrolls Search Alliance to 6 New Countries

Sometimes you can spin yourself into the ground trying to think of a great linkbait or widget idea.  I’m talking hours in front of a white board, wearing out dry erase markers (ahhhh, the fumes!) and blurting out ideas until you’re hoarse.  When you finally settle on an idea, you build it and after hours of painstaking research and development, you roll your shiny new toy out to the appropriate audiences via email/PR/social media/phone calls/carrier pigeon/skywriter and hope for the best.  Sometimes you hit a home run, sometimes you hit a single, and sometimes you strike out. I’d like to tell you some sort of magical secret to making easy linkbait and widgets that will always turn into a winner with little to no effort every time, but I don’t have that magical secret.  What I have is a story about how we developed a relatively simple linkbait/widget idea, the steps we took to make it, how we rolled it out, and the results.  Hopefully this sparks some ideas in others that can turn into a healthy dose of links with minimal sweat equity.

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I’d Like the Linkboating… I Mean Baiting, with a Side of Widget. Hold the Hard Work

www.searchenginejournal.com www.searchenginejournal.com/wp-admin www.searchenginejournal.com/wp-admin/post.php If you’ve worked in the SEO industry for any significant length of time, you’ve inevitably had a situation arise where a brand new site was being planned or an existing site was being overhauled and you were brought in to ensure the new (or new version) site would get SEO. And unless you have magic fairy dust at your beck and call, you have also had to deal with the fact that you were called in after the new site was already planned.  Or more likely, the build was already taking place.  Or worse, already done and in launch mode.  Unfortunately this is the wrong time to be doing SEO, let alone performing an SEO audit . 1.

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8 Reasons SEO Audits are Needed Before Sites are Built

AOL Video has started moving forward with its new initiative of expanding its original content as well as giving its viewers consistent content on a daily basis. To that end they have enlisted three big names in Hollywood: Kevin Pollack, Kevin Smith and Adam Corolla

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AOL Enlists Big Guns Pollack, Smith and Corolla to Bolster Slow-Moving Video Initiative

There are plenty of reasons to leave the major companies — Yahoo, Google, Microsoft — and pursue projects elsewhere. Recently, we’ve seen everything from the “I got let go” to the “It’s time for a change in scenery” excuse.

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Ex-Googlers Create a Whale of an App

CES is just round the corner and I’ve got about a hundred emails all talking about how cool some new product is. Everything from a digital cooking thermometer and iPhone App (why someone would ever need that is beyond me) to real, freakin’ robots! But this one I got today sort of caught my attention for ReelSEO readers, it’s mgMedia and Samsung Movies Spain, a four screen (mobile, TV, PC and tablet) streaming video service. OK, so technically a tablet is a PC but it’s somewhere between a PC and a mobile in that some of them have features of both and so some classify them as a new screen, sure, let’s run with that for today

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Samsung’s Video Streaming Service Raises More Questions Than it Answers

The Ontolo guys Garrett and Ben are at it again with the launch of the V2 of their Link Building Toolset … And from the demo videos it looks like link building just got easier. We interviewed them here , and wrote about one of their free tools here … Here is what they said in the press release about the tool and how it benefits link builders. Discover and analyze thousands of link prospects with little effort: Ontolo finds and grades link prospects based on your SEO keywords as well as your targeted link opportunities such as Guest Posts, Sponsored Links, .Gov and .Edu Links, etc.

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New Release of the Ontolo Link Building Toolset